Sunday, 17 June 2007

Day164 Mac things

Mac things
What would I want in a Mac on day 1?
I guess there are two ways to go - one is the pretty stock standard entry macbookpro15" with just the software that I need right now - Parallels & Maya, plus a mighty-mouse. This would cope with my current needs just fine, but may struggle to push the boundaries I am interested in. It will come in around the $3K mark somewhere which is just affordable. Warranty and extra bits will push this out even further...
Another approach is to step it up a notch on all fronts with something more like: 15" MacbookPro 2.4GHz, 4GB RAM, 256MB GeForce8600M GT, 160GB 7200rpm HDD, 2 x mighty-mouse, an extra adapter, parallels v3, Autodesk Maya 8.5, etc etc - this will cost a fortune though I am almost too scared to work it out.

Advertising - we all know the new Apple vs Windows ads that are everywhere. They are without doubt extremely clever in their own way. They show off a simplicity and understated watchability that is refreshing compared to most advertisng we see. However the ideas and realisation of the campaign itself rubs me the wrong way - it is quite misleading and/or false in its assault on Windows and the PC. It is unfortunate that Apple feels it needs to put down its competition in this way - I am sure there is some moral high-ground waiting to be taken. Microsoft are no saints as we know, but there is a tendancy to think of the Apple camp as 'nicer'.

Just for fun here is a link to some fun comparing the Apple ipod packaging to how Microsoft might do the same thing. I think this was actually done in jest by MS folk - either way it is great fun and as with much comedy, it reveals alot about the world.
http://video.google.com/videoplay?docid=36099539665548298&q=microsoft+ipod

FinalCut
This may be one of the key pieces of software throughout the MDM. The educational version of the full studio2 version is over $1000 while the Express version comes in at $250. The main differences are in the actual software included in the suites actually. I will see how things start off before diving into one of these. Maybe iMovie will get me part of the way there???

No comments: